Laura Goodrich is an internationally recognized expert in the field of workplace dynamics and relationships. She has over twenty-five years of professional experience; nineteen of which she has spent as an innovator, speaker, coach, and consultant. Her global perspective on business and change have earned her the reputation as a “team fixer”; someone who can create positive outcomes in even the most challenging workplace dynamics.

Goodrich is also the award-winning author and producer of the book and film “Seeing Red Cars: Driving Yourself, Your Team and Your Organization to a Positive Future.” Described as ‘transformational, relevant and timely,’ Seeing Red Cars was chosen by the Wall Street Journal and LiveMint as a “Top Five Leadership Book”. Forbes magazine labeled it as a “must read,” for leaders who want what it takes to accomplish positive change.

In addition to her book, “Seeing Red Cars,” Laura has hosted three television shows and a national radio program. She and her business partner Greg Stiever are pioneers in producing cutting-edge Online Experiences that leverage film-making sensibilities into a process that drives true change.

In 2007 Goodrich was named as one of the top ten international executive coaches by Blanchard and Company, one of the world’s largest training and coaching organizations.

At GWTNext, she leads a community of innovative, forward-thinking professionals who recognize that we’re not leaving on the road we came on. We are at a place of transformation and few industries will be exempt. We don’t have all the answers but are committed to figuring them out together. We recognize that it is a time of great opportunity!


©2018 by GWT NEXT. Proudly created with